---
title: CRM & HubSpot Consultancy | Optum Nova
description: CRM and HubSpot consultancy from a sales leader. I select, implement and optimise your CRM around how you sell, so your sales team actually uses it.
---

[![Optum Nova](https://optumnova.com/hs-fs/hubfs/optumnova-site/img/logo-horizontal.png?width=170&height=50&name=logo-horizontal.png)](https://optumnova.com/?hsLang=en)

- Services
    - [Fractional Sales Leadership](https://optumnova.com/fractional?hsLang=en)
    - [Interim Sales Leadership](https://optumnova.com/interim?hsLang=en)
    - [CRM & HubSpot](https://optumnova.com/crm?hsLang=en)
- Expertise
    - [Deal & Lead Qualification](https://optumnova.com/qualification?hsLang=en)
    - [Sales Intelligence & AI](https://optumnova.com/sales-intelligence?hsLang=en)
- [Customers](https://optumnova.com/customers?hsLang=en)
- [About](https://optumnova.com/about?hsLang=en)
- [Contact](https://optumnova.com/contact?hsLang=en)
- [NL](https://optumnova.com/nl/crm-hubspot)
- [Book a call](https://optumnova.com/meeting?hsLang=en)

Services

# CRM & HubSpot Consultancy

A CRM your sales team actually uses. I've been working with CRMs like HubSpot since 2018, and I'm a salesperson first.

[Book a free 30-min call](https://optumnova.com/meeting?hsLang=en)

## Sound familiar?

- Customer data scattered across spreadsheets and inboxes
- No clear lead prioritisation
- No real view of pipeline or forecast
- Reps spending more time on admin than on selling

## What I do

- **CRM selection & strategy.** HubSpot, Freshworks, Microsoft Dynamics 365, Salesforce, chosen based on how you sell.
- **Sales & Marketing implementation.** Pipelines, deal stages, properties, automation and dashboards that mirror your sales process.
- **Integrations.** I connect your CRM to the tools you already use.
- **Training & adoption.** Hands-on onboarding so the team uses it from day one.
- **Ongoing optimisation.** Reporting, automation and clean data as you grow.

## My approach

01

### Mutual NDA

Confidentiality comes first.

02

### Intake & analysis

I assess your current setup and define the objectives with you.

03

### Implementation plan

A step-by-step plan with milestones tied to business goals.

I have known Eric for years as an outstanding senior interim sales professional and true CRM specialist. He has helped not only my company, SalesSpot, but also various SalesSpot clients with the implementation of HubSpot. Eric contributes strategically, offers valuable and practical tips, and ensures that the CRM is not just implemented but actually works for the business. His  combination of sales experience and CRM expertise makes him a tremendous asset to any team. I can highly recommend Eric to anyone in need of a CRM specialist!

Steef van den Berg, Founder SalesSpot / InterimSales.nl

## Ready to accelerate your sales?

Book a free 30-minute intake call with me. No obligation, just a straight conversation about where you are and what would help.

[Book a call](https://optumnova.com/meeting?hsLang=en)

![Optum Nova](https://optumnova.com/hs-fs/hubfs/optumnova-site/img/mark.png?width=52&height=51&name=mark.png)

OPTUM NOVA

Commercial engineering in B2B sales

Services

[Fractional Sales Leadership](https://optumnova.com/fractional?hsLang=en) [Interim Sales Leadership](https://optumnova.com/interim?hsLang=en) [CRM & HubSpot](https://optumnova.com/crm?hsLang=en)

Expertise

[Deal & Lead Qualification](https://optumnova.com/qualification?hsLang=en) [Sales Intelligence & AI](https://optumnova.com/sales-intelligence?hsLang=en) [Customers & Cases](https://optumnova.com/customers?hsLang=en)

Contact

Rozengaarde 38, 3831 CD Leusden [info@optumnova.nl](mailto:info@optumnova.nl) [+31 6 51 80 87 98](tel:+31651808798) KvK 72231521 · VAT NL001956925B38 [Client login](https://optumnova.eu.teamwork.com/launchpad/login/projects)

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